The unique methodology powering the Story Studio was originally developed by Jessica Mastors, longtime Partner Coach at Pilea, a collective of coaches working with Early Stage Startups to create a world of work that is healing and authentic.

For 10+ years, Jessica has served as a trusted advisor to founders, VC’s, experts & execs across North America and around the globe to excavate the true stories – and build the narrative skills – that move decision-makers to say YES.

In our modern business context of proliferating change, information, complexity, and uncertainty, it’s Jessica’s strong belief that experts and leaders will not succeed in moving us into a more positive future – until they learn how to communicate in ways that get the rest of us to relate, imagine, and care. And for that – no matter your message, vision or goal – you need story, narrative, analogy and metaphor.

By learning how to leverage these tools for their unique contexts, Jessica's clients have collectively raised over $235M in VC and institutional funding, across industries ranging from tech to entertainment, finance, hospitality, health, beauty, education, information technology, and national security.

While the Story Studio's proprietary methodology has been refined over a decade, the accelerated 30-day sprint format represents a new and innovative container designed to solve founder needs on their timelines, and facilitate pitch readiness in a matter of weeks (versus months).